This week, we’re tackling one of the most common reasons people hold back from eating more fruit: sugar.
Fruit is sweet. Fruit contains sugar. And if you’re trying to cut back on sugar, it’s easy to wonder whether apples, oranges, berries, grapes and pears should be on the “be careful” list.
But whole fruit is not sugar in disguise.
In this episode, we explain why “contains sugar” is not the same as “behaves like sugar”, and why whole fruit sits in a very different category from fizzy drinks, fruit juice, cakes, biscuits, sweets, sweetened coffees and many commercial smoothies.
We’ll look at the evidence linking around 200g / 7oz / two handfuls of whole fruit a day with better long-term health, including healthier ageing, lower cardiovascular risk and lower type 2 diabetes risk. We’ll also unpack why fruit sugar behaves differently: chewing, fibre, water, intact plant cells, fullness, and the wider food matrix all matter.
We’ll cover the fructose confusion too, including why the concerns around high-fructose corn syrup and sugary drinks shouldn’t be transferred wholesale to the fruit bowl.
The practical takeaway: don’t start cutting sugar by cutting whole fruit. Start with liquid and refined sugar, and let fruit become your default sweet food.
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